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Most Popular Clothing Logo Design Inspiration & Ideas

When you start a clothing line, you start it with a long-term goal. It is not just a few days’ affair; it is for several generations. 

Your creativity must be conveyed in the most effective way you can, whether it is subtle or loud.

Logos are designed in a variety of ways to determine their usefulness and lifespan. A logo’s ability to become famous over time depends on a number of design aspects. Your brand identity is greatly influenced by the visual identity you develop, whether you’re a start-up, a prominent fashion brand, or a small store.

We have compiled a great list of brand-building clothing logo design inspiration for your consideration, here you go:

Clothing Logo Design Inspiration 

Puma

What exactly is the Puma brand, and why is it so well-known? The fact that Puma is a top brand for sports and lifestyle products is well known. 

Rudolf Dassler, the company’s founder, came up with the concept for the logo. He thought that the qualities of a cat, such as speed, endurance, and agility, should be connected to his products. According to him, an athlete’s movement exhibits these same features. Every athlete who sees the emblem is reminded of their tremendous potential and limitless opportunities.

clothing logo design inspiration

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Versace

The list of the best fashion labels, including Giorgio Armani and Gucci, is headed by Versace, a company known for producing some of the best haute couture and accessories. The exclusive logo of the high-end clothing line is very well known.

The head of the Greek legendary character Medusa appears in the Versace logo. The ruins’ floor in the region of Reggio Calabria, where the Versace siblings used to play, served as the inspiration for the logo.

In recognition of Medusa’s ability to make people fall in love and leave them unable to escape, Gianni Versace made her the Versace collection’s emblem. 

Versace’s logo is a beautiful work of art. One of the solid visual identities in the world, the Versace logo is well-balanced, appealing, and forceful. 

clothing logo design inspiration

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Hermes

The original Hermes logo was aesthetically beautiful and clear, emphasizing the company’s line of business. The most striking aspects of the logo are a fine coach, a clean, tidy horse buckled into the harness & an attractive guy standing next to it.

Underneath it was a brand name and the location of its inception. The Hermes Paris logo hasn’t been modified much over the decades.

The Hermes logo is inspired by the Greek god Hermes, the messenger of the gods and patron of travelers, commerce, and thieves. The logo features a depiction of Hermes’ staff, known as a caduceus, which was a symbol of peace and diplomacy. The logo also includes the brand name “Hermes” in capital letters. The design of the Hermes logo is meant to evoke the brand’s roots in luxury and craftsmanship and its association with Hermes, the god of travel and commerce.

The logo’s overall design is simple and elegant, with clean lines and a classic font for the brand name. The combination of the caduceus and the brand name creates a strong, iconic image that is easily recognizable and associated with luxury and quality.

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Zara

One of the top and most well-known international brands, Zara, serves both men and women worldwide. Even individuals who have little interest in fashion are drawn to the brand because of the logo’s extensive history.

The Zara logo is a simple, modern design that features the brand’s name in capital letters. The font used is a sans-serif typeface, which gives the logo a clean and contemporary look. The letters are all the same size, with no additional ornamentation or flourishes. The brand name is usually white against a dark background, creating a high-contrast look that makes the logo stand out.

The overall design of the Zara logo is meant to convey sophistication and modernity and to reflect the brand’s focus on fashion and style. The clean, minimalistic design of the logo reflects the brand’s commitment to simplicity and functionality, while the high-contrast color scheme helps to make the logo instantly recognizable.

clothing logo design inspiration

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H&M

The H&M logo design is inspired by the brand’s initials, “H” and “M.” The logo features the letters “H” and “M” in capital letters, with the “H” placed above the “M.” The letters are designed in a simple, sans-serif font and are colored in a bright red hue.

The design of the H&M logo is meant to be simple, with a bold and vibrant color palette that is easily recognizable and eye-catching. The logo evokes the brand’s focus on fashion and style, and the red color is often associated with energy, passion, and excitement. Using capital letters in the logo also adds strength and confidence, reflecting the brand’s position as a leading player in the fashion industry. Overall, the design of the H&M logo is meant to be modern and stylish, appealing to a wide range of customers who value fashion and quality.

clothing logo design inspiration

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Uniqlo

The new Uniqlo logo is striking and effectively portrays the brand’s character, Japanese design, and craftsmanship. The color scheme and design convey Japanese symbolism. The Japanese flag is represented by the colors red and white. The square shape is reminiscent of the name seals that are customarily applied to items in Japan to signify ownership and validity. Combining Japanese characters and Roman letters also conveys the strong trading ties between the United States and Japan.

The design of the Uniqlo logo is intended to be clean and minimalistic, reflecting the brand’s focus on affordable, high-quality basics.

It is meant to be timeless and versatile, as it can be used in various contexts and paired with different design elements. The logo is often combined with other graphic elements, such as images or patterns, to create a cohesive look for the brand’s marketing materials. The logo’s simplicity allows it to be easily recognized and remembered and helps to communicate the brand’s focus on simplicity and functionality.

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Key Elements of Clothing Logos

Brand Identity 

Every iconic logo has a connecting design theme. This theme will frequently be related to the brand identity in terms of color scheme, forms, or other elements, such as font choices. Every choice should be consistent with the client’s brand to maintain its strong theme. 

Choosing the Right Fonts 

The most frequently used fonts for clothing logos are simple straight fonts. This is because it better conveys brand aesthetics rather than complex writing or static lettering. The typeface you use for the clothing is one of the essential components in making it distinctive, which everyone desires.

Relevance 

Consider the audience you’re aiming to attract while choosing fonts, colors, and symbols. Your ability to connect with your market will improve if you use the proper balance of these components for your clothes logo design.

Simplicity 

Make sure to design a simple and unique logo because your clothing logo will work with limited space. You want to create a clothing logo that briefly yet clearly expresses the character of your brand.

Read here for more logo design  ideas

Why Should You Avoid Doing Clothing Brand Logos Yourself?

It may seem simple to understand these concepts for clothing brand logos, but it can be a lot of work to put them together. It is possible to stretch a few dollars by creating your own logos or experimenting with internet logo makers. Although your artistic eye may pass muster, you just need to be able to design a memorable logo that will grow with the company.

Takeaway

If there’s one visual that you need to nail from the start, it’s the logo. 

When brainstorming for your logo, ensure it reflects your business’s identity and value proposition. Only then can you create a logo that stands out from the crowd.

If you’re looking for a partner in creating visuals that will appeal to your audience, look no further than Design Shifu. With our flat monthly rate, you can have all the graphic design you need – from logos to ads – for a modest monthly subscription fee.

We offer a 14-day risk-free money-back guarantee so you’ve got nothing to lose! Get started here.

Best Vintage Logo Design Inspiration for your Brand

Not every brand needs to adopt modern design trends while weaving its corporate strategy. Who said vintage and retro wouldn’t tie in with your audience?

As industries expand and more players enter the market, businesses need to play on different specialties. One can be its long history and years of experience; the other can be its relevance with culture and belongingness. Vintage logos allow brands to connect with their history to attract the right audience.

The first move for a brand to successfully tell its story starts with its logo. Each design trend represents an era. You’d be surprised when you notice how, for example, psychedelics brsing you back to the sixties and bubble letters look like seventies signage, whereas pixel art will transport you straight to the eighties and nineties. Retro design and vintage logos give the brand a classy look and uplift its originality, advocating a history of experience and expertise and instilling trust in customers. 

In this blog, we’ll learn more about vintage logo design inspiration, its types, needs, and how you can design a vintage logo for your business.

Let’s get started.

Why Vintage Logo Design? Is It A Good Choice For Your Business?

“Vintage design is highly emotional because it belongs to the history of each of us. It evokes nostalgia in people of all ages,” says Olimpio, a 99designer.

Brands usually decide on going for a vintage design for their logos either to position themselves as an experienced player in the market or to provide the customer with the experience of a specific era. If a barbershop wants to capture the essence of a 20th-century tonsorial parlor, or if a theater company wants the customers to remember drive-in theaters of the 60s, all they need to do is go back to the design trends of that era and incorporate them into their brand design. 

Choosing vintage for your business depends on the feelings you want to evoke in your potential and existing customers. A vintage logo is not just about selecting an old design. You must go back to your research zone and learn about the colors, media, print prowess, visuals, and design details popular back in the day. 

For example,

“If you want an Americana feel,” says Lippard, referencing early 20th-century American design, “there’s a dirtiness to it. 

When your customer is familiar with a product or design, they immediately establish an existing relationship with it. You, as a business owner, can capitalize on this evoked nostalgia. The vintage design establishes a positive association between your product and your consumer. While certain brands are stuck with their decade-old design because they don’t want to ‘mess with success,’ newer brands want to create successful marketing burrows in the consumer’s mind through vintage designs. 

When you listen to a song on repeat a hundred times, you develop a relationship with it. It comforts you and you tend to play that song often. Similarly, adopting a design from the past makes the viewer feel like they are walking through their favorite parts of the past hence creating a positive nostalgic association. But to what extent nostalgia works for your brand depends on your targeted niche and the nature of your product/services. 

So, you must know your audience first, figure out the story you want to weave, remember the value you create and want to impart, visualize your identity and then figure out if you want to invest in this certain emotion for the brand. 

Vintage logo design inspiration 

Texture logos

Textures add depth to the design, which automatically evokes the touch sensation. Customers are attracted to the images you present to them physically and psychologically, and adding even the basic texture grabs the viewers’ focus.

Many F&B and apparel brands that want to provide an immersive experience to the customers incorporate texture into their branding. When it comes to vintage logos, adding a little bit of texture gives them a whole new personality and your customers are immediately drawn to their authenticity. Take a look at these few examples of vintage logos used by brands.

Dough Works

Vintage logo design inspiration 

This vintage logo design of Dough Works highlights muted shades on darker backgrounds, and faded textures in the typography are pretty self-explanatory. The crumb textures on the typeface and the precise detailing on the dough emblem alone convey the message that the brand gives you the best-baked goods in town.

The Farmers Union 

Apart from text, detailing certain elements of your vintage logo helps the design pop, much like this logo from Farmers Union Coffee roasters. It has textures in the leaf element of the coffee plant drawn behind the typography as well as in the animal character. Compared to a flat design, it adds a unique touch to the logo especially because of subtle color tones and textures to bring out the brand vibe.

Handwritten typeface logos

Handwritten typeface logos bring out simplicity and authenticity. Adding only text to your brand face is indeed a bold move because, as easy as it looks, the most minute details are examined to ensure effective communication with the audience. Handwriting typeface logos were widely popular in the 60s, 70s, and 80s — be it in 3D, flowy serifs, heavy chunks of content, etc. If you want to picture it, think about 60s pop album art in flashy colors. Although some brands have adapted a flatter version of the logos, you can see that they have retained the handwritten format and structure. The best example is Coca-Cola.

Revolution Roasters

Vintage logo design inspiration 

Carrying forward the grove, this 70s-inspired vintage typeface logo for Revolution Roasters sends out an immense hippie vibe. The custom hand lettering shaped like a coffee bean brings out the progressive, quirky and dynamic nature of the brand — something that truly defines Revolution Roasters and inspires you and other businesses to design vintage logos.

Typography Vintage Logos

If you are not a designer yourself, typography logos are the best and the simplest type of logos to create. All you need is a bold, progressive brand that does not require intricate details to convey its message and choose a typeface that resonates with this message. Vintage logos are the epitome of typographic logo inspiration. Several brands opt for typography to highlight the brand name.

Cabela’s vintage logo design inspiration

Cabela’s logo screams Canadian, and we might as well call it the Canadian icon. This vintage logo gives us the 70s vibe of a perfect summer retreat, wooden porches, iced tea, and all-you-can-do outdoor activities. The subtle font, bright yellow color palette, and cursive typography give the brand the vintage feel it deserves.

Frankowitsch Delikates Seit 1932

Pastel palettes have found their way to the current design trends. Back in the 40s; however, when the actual use of these subtle shades originated, it captured a joyous picture for the brands and their existing audiences. The simple red cursive font combined with pastel shades of green, blue, red, white, and stripes gives the grocery brand, Frankowitsch, the perfect European summer vibe. If you are thinking about opening a European-themed cafe or retail store, check similar vintage logos like Frankowitsch, to get inspired.

Illustration Vintage logos

Custom illustrations and typography add character to your brand logo. They bring out the liveliness in the design and encourage your audience to form a connection that prompts them to buy from you. Illustrative logos ignite visual triggers. 

You can go for minimal illustrations, mascots, or cartoon-style illustrations while retaining the vintage aesthetics. It all depends on the products and brand guidelines. Why not take help from Design Shifu to design custom illustrations for you? You get unlimited graphic designs and a dedicated designer to take care of all your design needs. 

Hes Burger’s vintage illustration logo inspiration

Vintage logo design inspiration 

The cartoon-style illustration for Hes Burger triggers nostalgia. The character design of the hamburger with a welcoming face and hands that cover up the length of the typography and the use of white and red without overpowering the design together attracts its targeted customers, who are probably toddlers, teens, and young adults. Cartoon illustrations are a great way to attract a younger crowd especially if you are a fast food joint.

Pictures Animation Studio illustration logo

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Pictures Animation Studio’s logo is based on a vintage character — Pipa, who originated at the beginning of the animation industry. The use of bright color palettes provided with white brings out the contrast in the design. The cartoon illustration gives the brand a perfect retro feeling. The typography is consistent with other elements of the logo and ensures readability.

Noise logos

Adding noise to designs has been the mark of retro. It is a kind of imperfection that adds details and depth to the design. Old-fashioned films/videos, and designs are famous for having speckles and pieces of various colors in places where they should not be. But this imperfection is something that was adapted by design trends nonetheless. 

Century Coffee Club

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The detailing of Century Coffee Club’s vintage emblem logo is impeccable. In the 70s and 80s, the medium of marketing was primarily print. Since print technology was evolving, it had grains and imperfections in color. Newer brands imitate the print style to reflect the printing style of the time. Notice the pixels on the negative space of the emblem. You can also add noise to your vintage brand logo to give it a retro feel. 

The Brewski Textured by Kurt Harahap

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Hand-crafting your vintage logo design gives a traditional touch to your business and product portfolio. The noisy texture behind the hand-drawn monogram; gives it an intentional 3D effect, a perfect example to show how flaws in designs actually accentuate their personality.

Scout badges vintage logo designs

Imagine you are a tour & travel company specializing in taking teams on adventurous hikes. What is better than designing your brand logo shaped like a scout badge? Connecting certain design elements to the core USP (unique selling point) of the brand helps the audience decode brand communication effortlessly. 

Scout badge logo designs enclose elements in your logo. You can choose from a plethora of badge shapes. Check out a few examples of Scout badge vintage logos.

Yellowstone National Park

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This authentic badge-style logo from Yellowstone National Park originates from the old Jurassic Park themes. The gothic colors and the silhouette of the wolf adds to brand authenticity. The park became one of the three recovery areas for the Northern Rocky Mountain wolf, a species almost on the verge of extinction. 

V-House Steak bar scout logo design inspiration

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This utterly beautiful golden embossed logo will remind you of an 80s Hollywood party, where the room is filled with the icons of the century drinking champagne and stories of glory. This chic vintage look goes very well with luxury brands much like the premium eatery V-House Steak and Bar.

Retro mascots Vintage Logo Design

Using characters and mascots in logos and branding develop a unique brand personality. It has been a long-standing tradition in marketing. Look at Duolingo and KFC. More brands are experimenting with mascots to amplify personalization and customer engagement. 

Nellie’s

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Nellie represents a simplistic way of clean living with the mascot of a cleaning lady. Take note of the vintage color palette — blue outlines and bright yellow color gives it a television commercial look from the 1950s. The use of a simple cursive font and the cleaning Nellie mascot will do the vintage trick for your brand. 

ISRO mascot logo

Vintage logo design inspiration 

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Observe this mascot representing the 1947 brand ISRO which recently developed the Gaganyan, which makes India the fourth space superpower to independently carry out manned space flight. The mascot transports us back to the arcade and the era when NASA had just launched the Apollo program. Using mascots for brands and projects creates a sentimentality in the customers, which is beneficial in terms of marketing and sale.

Most Popular vintage logos

Plush

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Designed by Jacob Light, Plush logo gives us a glimpse of minimalism in the 80s design. It uses serif fonts and an illustration of a dog, all designed using one color. 

Ben and Jerry’s

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You can give your brand the perfect artisanal look much like the vintage brand logo by Ben & Jerry’s. This rugged hand-crafted logo communicates the brand’s authenticity and promises to deliver world-class ice cream from their homemade recipe and ingredients that grow in their own backyards.

Jack Daniel

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Jasper ‘Jack’ Newton Daniel’s famous charcoal-mellowed whiskey will transport you to heaven with its product and brand design. This Jack Daniel’s logo looks like a simple pen illustration, yet it successfully represents the brand. 

Red Wagon Diner

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The retro logo of Red Wagon Diner combines vintage fonts, color palettes, imagery, and shapes to create an old harmony. See how elements combine together for the restaurant brand logo. 

Coca Cola

Vintage logo design inspiration 

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The use of the classic red-white and the fishtail sign is something that has remained intact over the years of Coca-Cola’s swirly transformation. Observe the calligraphic typeface used in the logo of Coca-Cola. The edges of the letters pose a similarity to a handwritten calligraphy note. Currently, Coca-Cola has a more minimal logo; however, the roots of the original are easily recognized.

We have another list of 30 Vintage logo design ideas you cannot miss out on for you to check out for more inspiration.

It’s time to change your logo!

Vintage logos effectively communicate your brand voice and history to your audience and evoke a sense of familiarity. Your logo can be anything from a handwritten mark to a mascot. Decide on the brand voice to find the unique logo that your brand deserves.

Once you have decided on the vintage trend for your brand, figure out how to strike the right balance between the modern and vintage elements in your design. A perfect blend between the two will uplift your visual cues and successfully engage with your existing audience. 

Research the design style, color palettes, fonts, and construction associated with your chosen style. Combine custom illustrations, typography, colors, and layout to achieve the look that you are looking for. 

Do you want help designing a vintage logo for your business? You can always count on Design Shifu for all your logo design requirements. Not to forget, you can always pick from our subscription packages that best meet your needs and budget. What’s more, these subscriptions come with 24×7 support, unlimited revisions, and a 100%, 14-day money-back guarantee!

18 Wedding logo ideas you cannot miss out on

So you are planning a wedding! We understand it takes a lot to stand out in this dreamy profession, which requires immense creativity. You put great effort into each wedding that you take up. 

Of all the necessary things in a wedding, a wedding logo holds a special place!

It is a symbol of togetherness & love, passion & happiness. It celebrates one of the memorable days in the lives of two people. The personal, unified touch that aspiring brides and grooms want for their wedding is possible with a logo.

Are you looking for wedding logo ideas? Do you want to make the special day even more memorable? 

To make it easy, we’ve done some work for you, so everyone knows who’s behind the exclusive creativity.

Types of Wedding logo ideas popular in 2023 with examples

Modern Wedding Logo Ideas

For individuals who want to keep their wedding theme simple yet timeless, modern wedding logo designs are worth trying. Consider using geometric shapes, clean outlines, and an intense focus color when creating your logo. Consider a text-only or double-initial logo because contemporary wedding logos are more font-focused than icon-focused. 

Modern Wedding Logo ideas

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Modern Wedding Logo ideas

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Modern Wedding Logo ideas

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The above logos are a perfect example of a modern wedding logo; the fonts are expressive and enhance beauty. 

Rustic Wedding Logo Ideas

Wedding logos with a rustic theme differ significantly from those with a vintage or modern theme. Earthy, natural-inspired symbols like flowers, vines, leaves, and trees are in rustic-themed logos. Think about combining natural shapes with moving into the logo design. Decorative fonts fit well with rustic-themed wedding logos.

Rustic Wedding Logo ideas

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Rustic Wedding Logo ideas

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The logos with greenery and soft look perfectly do justice to the rustic wedding logo idea. 

Vintage Wedding Logos

Make sure your logo design meets the requirements if you want to have a retro feel to your wedding. Icons and fonts used in vintage wedding logos are quirky and elaborate. Considerations include wavy lines, embroidered borders, complex flower designs, and damask.

Vintage Wedding Logos

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Vintage Wedding Logos

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Vintage Wedding Logos

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A retro, royal and elegant example of what a vintage wedding logo looks like.

Monogram Wedding Logos

A wedding monogram is an ideal way to display your initials and those of your significant other. The monogram is a decorative logo design that emphasizes the first letter of each name. A complex border typically surrounds the letters. The initials themselves will be elaborate and intricate if there is no boundary.

Monogram Wedding Logos

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Monogram Wedding Logos

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Monogram Wedding Logos

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A timeless classic style of expressing love with the bride’s and groom’s initials on the wedding logo. 

Wordmark Wedding Logos 

Wordmark logos are the perfect design for people who want to keep their wedding simple and basic. A wedding logo without an emblem is a wordmark. It’s essential to choose a bold font that will draw attention to compensate for the absence of a symbol. Choose a solid contemporary font, a fun ornamental font, or a classy cursive font.

Wordmark Wedding Logos 

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Wordmark Wedding Logos 

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Wordmark Wedding Logos 

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Wordmark logos express the use of classic fonts in a fun yet stylish way

Text & Icon Wedding Logos 

Wedding logos look fantastic in this traditional logo design. This design incorporates both words and an icon. Popular icons for wedding logos include rings, flowers, silhouetted couples, and hearts. Text and icon logos have the advantage of a wide range of layout options, which is their strongest feature.

Text & Icon Wedding Logos 

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Text & Icon Wedding Logos 

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Text & Icon Wedding Logos 

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The text and icon are used subtly here; maintaining a balance between the two is the key to a perfect wedding logo.

Interested to learn more about logo design ideas? Read here 

What makes a wedding logo memorable? 

Color

What shades do you have in mind for the wedding logo? When it comes to backgrounds for wedding logos and materials, white is the color of choice. One might want to think about other color alternatives for lettering and typefaces. The most popular font colors for wedding logos are black, silver, and brown.

Timelessness

A wedding should have a timeless aesthetic to look lovely in ten or twenty years. It is wise to steer clear of fashionable typefaces and designs because they may become old. A logo that will date an event or make it appear out-of-date in a few years is not something anyone wants. Make it ageless so that future generations can appreciate it, whether conventional or modern.

Fonts

The most frequently used fonts for wedding logos are scripted fonts. This is because it, rather than straightforward block writing or other static lettering, tends to convey the beauty of a wedding better. The typeface you use for the wedding is one of the essential components in making it distinctive, which everyone desires.

Minimalism

Wedding logos often use a minimalist aesthetic. This is mainly because it emphasizes elegance and simplicity while efficiently using available space. A chaotic wedding logo won’t stand out positively. Therefore, avoid making the wedding logo appear overly busy by leaving enough white space in your design.

Elegance 

You must focus on the elements that matter most while creating a wedding logo. A wedding has a part of elegance, and the wedding logo should reflect this on the invites and programs given to guests. It’s up to you to convey this elegance, but you should employ a combination of color and text.

Some modern tips and tricks of logo designing to help you ace the industry. 

Where can you get a wedding logo? 

Design Shifu is expert in logo design, and we enjoy coming up with new wedding logo ideas. Make the wedding day even more special by working with us to design a wedding logo you’ll never forget. Our design concept is based on originality and creativity. We can assist you in preserving the unique characteristics of your special day.

Get unlimited designs with Design Shifu only at $399 per month. 

30 Vintage logo design ideas you cannot miss out on

Even after decades, vintage logo designs are still admired. However, in this modern era, “Old is the new gold.” Marketing trends too indicate that the craze for retro and vintage logo designs is never-ending.

But what’s the reason for its popularity? 

Nostalgia is one of the most robust tools for any designer. As a result, 80s retro logos picked up a boom this decade. In 2021, retro logo designs ranked among the top trends since people wished to return to the good old days before the pandemic. Many popular cafes and automobile brands stick to vintage logo designs.

Read this blog to learn more about vintage and retro logos for businesses. We have gathered inspirations and examples of vintage logos to help you design a unique logo. Let’s get started!

Retro vs. Vintage Logo Design

Retro and vintage designs are used interchangeably. They are cousins from the same family; however, they are different from each other. While retro refers to unique design trends of the 1970s and 1980s, vintage represents design trends of an era starting from the 1800s. By definition, retro means something that imitates the recent past, whether dance, fashion or design. 

Decades ago, logo designers used to create geometric art using simple shapes like triangles, rectangles, and hexagons. As a result, you’ll notice many vintage logo designs are based on primary shapes. Several companies adopt the vintage design to convey their long history: to communicate that they hold decades of experience. 

Vintage Logo Design Inspiration

Great ideas might hit you out of nowhere; however, often, you might get stuck and need the inspiration to get your creative juices flowing. So, scroll down to find various retro and vintage logo design ideas to get the wheels churning. 

By the end, you will hopefully get an idea of the concept that will suit your business and discover the design styles you like.

70s Vintage Logo Designs

The 70s were a great time for worldwide evolution, and one such development was seen in the design industry. Designers were influenced mainly by Psychedelic graphics and groovy logos on a large scale in the 70s.

In the 1970s, design styles represented a happy and uplifting vibe. Typography combined with photography and the colors used were bold and bright. Fonts from 1970s logo designs included plenty of bubble-style fonts and reverse contrast characters. 

Do you all know swoosh? Yup, that Nike one! The original logo of Nike for the first time was designed by Carolyn Davidson for $35 back in 1971, and here’s how it looked:

Look at the following vintage design ideas from the 70s.

Record Label Logos from the 70s

vintage logo design

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Eveready Battery

vintage logo design

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Support your local surf shop

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80s Retro Logo Designs

Design patterns in the 1980s were famous for bold graphics, bright colors, and new geometric shapes than the primary ones. Sci-fi was a popular genre in the 80s retro logo designs. Pixelated fonts and neon-colored lines attracted people.

However, some designs from the 70s evolved in the next decade; 1980s retro logo designs were influenced by Cyberpunk and tropical Miami involving hyper-stylized aesthetics. MTV logo is the perfect example of an iconic 80s retro logo.

Look at the following examples to see what logos from the royal 80s looked like.

Arcade

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Flashback

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VHS Glitch

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Emblems and Badges

Emblem logos are symbolic of elegance, class and aesthetics. These logos are the first to exist together with royal monograms and sigils. Here are some good ideas for emblem logos and badges.

Flying Fox Coffee

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Ford

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Mascot-embedded Vintage Logo Designs

Mascots give brands a memorable face that people can easily recognize anywhere, whether on television, in a stadium or a magazine. Businesses have been enjoying mascots for a long time now. Take care of the lines and colors to give a vintage look. If you already have a mascot, use a unique angle to add to your logo. 

If you’re planning to design one, remember to develop a character that encompasses the essence of your brand and can be active on all your channels. Need help designing a mascot? Let Design Shifu take care of it. You get UNLIMITED LOGO DESIGNS  with mascots or the customization of your choice for just $399 per month.

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Basketball Training Club.

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Hip Lettering Vintage Logo Ideas

The bulky and blocky typography used a few decades back has returned as a decorative style used on quotes, posters and wallpapers. Many 3D styles and groovy flowy serifs were nouveau back then. Businesses and designers still employ a few of those typefaces today to make a statement. Designers have been experimenting with bringing modern typefaces by using the same techniques. To bring back the old vibes in their vintage logos. Check out the following logos:

Storage Plant

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Hand-drawn Vintage logo design ideas

Besides hipster lettering, which can be designed in software and design software, several businesses invest in hand-drawn designs to add another layer of personalization. Rough lines, slight imperfections in the design, and a touch of pencils and crayons exude warmth and familiarity.

For organic and DIY businesses, it’s a great style to consider. You don’t have to be a designer to create one. A professional designer can assist you in executing your idea.

Hand-drawn Vintage logo design ideas

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Victoriana Logo Designs 

Inspired by the Victorian period, which spanned over 60 years, Victoriana offers a wide range of decorative fonts and elements to incorporate into the logo. It employs small details and decorative swirls and twirls to add a premium feel. Modern designers use circus-style fonts, sometimes heavily textual designs coupled with military objects like uniforms, to portray Victorian style in their logo. 

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Steampunk Logo Designs 

Steampunk logos portray 19th-century industrialism. This style is considered fictional work and gives a unique twist to the overall tone. Rick’s colors and metallic textures are the perfect mixes to create steampunk vintage logos. 

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Baroque Logo Designs

Baroque style primarily centers on details and ornaments, comprising intricate decorative elements such as shells and plants. Embed ornate fonts and French elements to create this style.

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Vintage Logo Ideas for your Business

Vintage logos have been adopted by almost every industry. Now that we’ve covered different styles let’s look at designs for each type of business. See if you can find your industry: 

Vintage Clothing Logo Ideas

Most fashion brands have been serving and transforming the industry for decades, and their logos have become vintage. This is because they embed their origin story and values into their logo.

Levi Strauss 

Vintage Logo Ideas for your Business

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Versace 

Vintage Logo Ideas for your Business

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Vintage Food & Beverages Logo Ideas

Food & Beverages businesses employ hipster lettering and block typeface type for their logos accompanied by simple illustrations. In addition, they often mention the year of launch to highlight their experience in the industry. Some brands also use mascot logo designs.

Rustic Ale

Vintage Food & Beverages Logo Ideas

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Lowell Herb. co

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Vintage Streetwear Logo Ideas

Streetwear brands emphasize making a statement and conveying their message to the audience and the outside world. They’re mostly fearless, bold and loud. Typography vintage logos, therefore, provide them the medium to express themselves. However, several streetwear brands employ modern minimalist logos too.

Machines of Love 

Vintage Streetwear Logo Ideas

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Memphis

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Vintage Farm Logo Ideas

Farm logos combine several vintage logo design principles like bold typeface, hand-drawn illustrations, borders and rusty colors to evoke homely feelings in their customers.

Organic Farms

Vintage Farm Logo Ideas

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Shimanek Bridge Farm

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Sittner Family Farms

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Best Vintage Logos of All Time

As the brands scale up, their identity also evolves over the decades. They invest and update their visual brand identity to communicate their new message and beliefs to their prospects, customers and fans. Let’s look at some effective and successful vintage logos to get some inspiration:

IBM

Best Vintage Logos of All Time

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The original logo highlights the company’s name IBM, i.e., International Business Machines, and incorporates it into the shape of a globe to convey their motto, 

Walmart

Best Vintage Logos of All Time

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Walmart’s original logo gives the classic vintage vibe with its country-style font.

Coca-Cola

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Coca-cola has undergone multiple changes in its logo, but one can easily recognize the brand by its unique font. Coca-cola always used a complex script. Could you believe Coca-cola created this logo way back in the 1890s? A simple yet powerful vintage logo!

Google

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No one can imagine that this is the logo of the top technology company in the world! The original logo gives the old-era vibe.

Disney

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Disney’s clean, simple, and powerful logo uses a distinctive font with half serifs to convey its magic.

What makes a good vintage logo?

When you look at a vintage logo, you instantly realize it differs from the rest. But, ever wondered what makes it unique and different from others? Like great artists and designers who differentiate themselves from others by their peculiar characteristics, vintage logos also have a few notable sub-characteristics. 

The main features of logo design are typography, brand color schemes, and graphics. Let’s discuss how these features are used in a vintage logo design.

  1. Typography: When text is integrated into a logo, it looks better. Decorative and funky typefaces are typical in vintage logo designs. For a clear vintage look, you can use the decadent cursive font. 
  1. Illustration: Brands use illustrations in their logos to demonstrate their history or transpire nostalgia among people, reminding them of their childhood days. Look for objects and imagery that evoke emotions in your audience.

Who should create a Vintage Logo?

Undoubtedly, vintage logos have such a powerful hold on customers that they look familiar yet distant every time they see them. Therefore, they can be seen in almost any industry; however, a few enjoy their impact to a greater extent. Let’s look at them:

Music: Garage bands, jukebox owners, and even bars with record players use vintage logos.

Cafes and restaurants: Vintage logos give a sense of familiarity, assurance and lineage, exuding comfort and care.

Interior design: Elegance and expertise in this industry could be easily seen using vintage logos.

Bars and Breweries: Aged beer is a quality beer, and connecting your brewery with the past using a vintage logo gives the impression of the best beer beating the competition.

How can I make my logo look vintage?

What if you already have a logo? While keeping your audience, brand story, and personality in mind, you can tweak these design elements to turn your existing logo into a vintage:

Color palette

Choosing colors that give a vintage feel is essential. Traditional vintage colors are often natural tones such as brown, olive green, or pale blue. Colors that are rusty and faded give an overall vintage look. Additionally, use sharp contrasts.

Typography

Use the retro script, monoline or vintage wedding font and pixel typeface for a vintage look. Select from serif and Sans serif fonts depending on your industry and the emotions you want to evoke. For example, Disney uses a stylistic font with serifs, while several beer brands use block typeface and hipster lettering. 

Icons & Symbols

Using icons and symbols that remind someone of their past represents your business to the audience. The vintage designs are also given intricate textures and patterns. Unlike the icons giving a flat and simple look, vintage logos are highly detailed. You can also add a frame around your logo to enclose it — most vintage logos are enclosed in circles, ovals and polygons.

Noise Effect & Animation

All hail to technology that now businesses can make their logos multidimensional and add sound effects. You can add a noise effect to your logo with a few simple clicks. In addition, you can outshine the competition by adding a little animation to your logo. Movement instantly grabs eyeballs; since it is uncommon, you gain a competitive advantage. 

Now it’s on you!

For decades, vintage logo designs have been in trend enabling businesses to establish trust and credibility among their customers. If you want to celebrate your history and beginnings, a vintage logo design is ideal for your business. Consider the design principles and elements we have covered in the various vintage logo design ideas we have shared to perfect your business logo. Reach out to us if you have any questions.

Do you want help designing a vintage logo for your business? Get a dedicated designer and unlimited graphic designs for just $399 per month from Design Shifu.

Construction logo ideas and tips to design your own

Your prospects take 7 seconds to form an impression about you and your brand, out of which 55% of impressions rely heavily on logo and brand colors. As of 2022, more than 3.7 million construction companies are running in the United States, making it difficult for business owners to establish a distinct brand identity. No wonder successful brands and Fortune 500 companies invest millions of dollars in their logo design. 

Your logo and visual branding significantly impact customers’ interaction with your brand. 

When running a construction company, trust and reputation become the utmost priority for clients. A solid logo helps you build brand recognition and awareness in the market and attract more clients. 

Certain questions might cloud your mind if you’re designing your logo for the first time or want to upgrade it. For example, how should I design a logo? Which colors would be perfect? Shall I simply write the company’s name as a logo?

Logos, too, are constructed step by step and layer by layer. Scroll on to find construction logo ideas, examples from domains like housing, road construction, and civil engineering, and extra tips to perfect your logo. 

Let’s get started! 

Construction company logo ideas 

Builders’ and developers’ logo ideas

Use icons, typeface and tagline to convey your brand value. Here, the construction cap icon signifies what the company actually does. The bold white typography perfectly contrasts with the solid color background for emphasis. The tagline further communicates the message.

Construction company logo ideas 

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Or you can play with different tones and shades of the same color. The buildings and the position of arrows demonstrate that the company takes on a large variety of construction work. The typeface and fonts show strength. 

General contractor logo ideas

General contractors offer a wider range of services, so they have the advantage of playing with several elements and logotypes. Their purpose is not to emphasize one aspect of their services but to represent a broad picture of the company. 

General contractor logo ideas

Check out the logo of Korth Construction. Consumers associate blue with integrity and peace, which establishes trust. The icon matches in perfect symphony with the bold typeface, thus maintaining continuity. The word ‘construction’ is spaced to align with the upper layer and tie the logo together

Road construction logo ideas

If you’re running a niche-downed business, use icons to clarify to the audience what you do. For example, use roads and highway symbols. Experiment with placement for visual effects. You may incorporate it with typography.

Road construction logo ideas

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Or you can boil down the icons to simple shapes like circles and triangles and communicate your brand story with an interesting layout. The circle, in the example, denotes completeness and perfection, while the triangle, forming a road, at the center depicts power, stability and longevity.

Home building logo ideas 

Buying homes is a big decision. You must convey safety, comfort, peace and confidence to win your customer’s trust through your construction logo design.

Home building logo ideas 

The Walsh logo, for instance, represents an intact structure held together by the letter W. In addition, the color green symbolizes peace and security. The layout is closely packed to convey warmth.

Civil construction logo ideas

Civil construction companies take on large projects and deal with massive architecture. So, their logo must be modern and contemporary to connect with their audience.

Civil construction logo ideas

The logo for McNiven Construction features a very distinctive style. The initials’ M’ and ‘C’ create a 3-D block-like structure representing a modern architectural look. 

Another interesting example is Linha Mestra’s minimal logo, made of three bold orange lines that depict strength and stability. 

Modern construction company logo design

Modern construction companies do not prefer to describe everything about their company in a logo. They experiment with abstract and modern minimal logotypes to create a unique identity.

Modern construction company logo design

For example, check how Averox Construction logo design tones down the complex elements into simple lines accompanied by shadow to make the icon look like a 3D structure. With just three colors, the logo creates an impressive mark on the viewer.

Another example is Komatsu. Very few logos use black as their background color, but using it can make your logo stand out. In addition, the font seems friendly, and notice how it uses the letter ‘T’ and turns it into blocks.

Vintage construction logo ideas

Vintage might give you an idea of the outdated; however, the design community and several brands love to incorporate several vintage elements in their design and brand identity, primarily when they deal with vintage items. 

Check out the logo of  Noble Construction, which features mountains representing its roots and origins enclosed in a hexagon.

 

Vintage construction logo ideas

If your forte is vintage architecture or construction, or you want to represent your long history in the logo, vintage style might be the ideal choice. For example, the one for City Jaylor Construction encloses the company’s name inside a construction tool. 

Retro construction logo ideas

There might be some similarities between vintage and retro logos. But unlike vintage, retro style is more common among enterprises. Retro logos use block typefaces and are usually enclosed in circles and polygons. 

Retro construction logo ideas

For example, the logo for E&H Construction uses a combination of retro colors, fonts, and symbols. 

Wordmark logos

Most construction companies use their names in logos. However, not every logo needs a construction symbol embedded in it. If you also want to showcase your name, your primary design element to experiment with is typography — serif, sans serif or decorative. Ensure that it’s not too stylistic that it loses its legibility. The goal is to spread brand awareness. See these logos from Carboni and ProjectX.

Wordmark logos

Lettermarks/Monogram logos 

Like word mark logos, letter mark logos also emphasize text, usually the initials of the company’s name. Use block typeface to create monogram logos to build confidence among your audience. However, you can take a step ahead by incorporating visual elements in your letters. 

Lettermarks/Monogram logos 

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Mascot logos 

Mascots help you stand out from your competition and give your brand a face. When you use a human face in your logo, you humanize your relationship with your prospects and build lasting personal connections. 

The Maflo International logo makes excellent use of the mascot in its logo — a construction worker holding tools and equipment while giving the thumbs-up sign.

Mascot logos 

The logo conveys assurance and trust. Moreover, the brand can use the mascot to elevate its overall brand identity and interact with its audience on different channels, like social media, websites, brochures, and other brand assets. 

Best construction company logos 2022 

Now that we have gone through different logotypes, let’s look at some compelling company logos of 2022 to help you pick on the successful visual traits.

Whiting-Turner

Whiting-Turner’s logo is a typography logo. The bold orange contrasts with white creating an interesting visual. The orange implies warmth, safety, and shelter. The sharp, bold typeface conveys strength, while the white space beneath the text conveys stability.

Whiting-Turner

Overall, you can also use typography to convey your core values, like Whiting-Turner’s logo.

Midas Group 

We’ve all heard of Midas, the mythical Greek king whose touch turned anything into gold. Midas Group successfully demonstrated its use of modern construction techniques in its logo. The three yellow lines represent prosperity and expansion. The plain white background brings the added advantage of being adaptable in several formats.

PCL Construction

PCL is one of North America’s largest construction company conglomerates. Unlike most construction logos, the logo uses green in the background to represent security and growth. The yellow oval denotes stability and continuity.

PCL Construction

The simple but bold typeface employed in capital letters symbolizes the brand’s promise of strength.

Tutor Perini

Tutor Perini’s logo plays with colors and formatting to create a distinctive logo. The text takes center stage. It’s neat and modern. The Helvetica Neue Black font is easy to read and provides the logo with a timeless appearance. The black and green colors appear highly professional.

Tutor Perini

Notice how the word ‘corporation’ has been capitalized and enlarged to align with the top layer.

Perfection Construction Inc.

The logo is truly one-of-a-kind, and to say it stands out is an understatement. Based in Edmonton, Perfection Construction Inc’s logo uses a mountain illustration to represent the company’s beginning. The color scheme is modern and works perfectly with the blues of the mountains, which in turn symbolize strength. 

Perfection Construction Inc.

Blue stands for integrity and peace, thus making it a good choice for a construction logo.

How do I create a construction logo?

Now that you have a basic idea of how to create a logo let’s go through the fundamentals of logo design to help you perfect the design.

Choose the right colors.

Study the basics of color psychology to understand how colors impact your brand’s perception — shades of blue and brown work best for construction logos. Alternatively, you can use yellow or green hues. 

For example, there is no backdrop color or icon in the Skansam logo, so typography is the primary element. However, they’ve used colors to convey their message. White text and a bold font complement the promise of strength and stability, and the blue color stands for reliability and trust. The design is simple yet attractive. 

Find a suitable typeface.

A company’s name is the first thing any customer will look at, so choosing the right font is crucial. You can choose from serif, Sans serif or decorative fonts. However, most companies select serif fonts as they are easy to read and modern. If you want to create a typography logo, be more careful, as it will be the primary design element.

Include an icon (or don’t).

Icons and symbols are not essential; however, they add visual interest and are easy to remember. You can use icons like buildings, construction materials and supplies. Think of how you can tweak them to create an interesting design. For example, the Kier Groups’ logo features a staircase that signifies progress and a red triangle that resembles the roof of a house.

Kier Groups logo

Do not rely on stock images or vectors, as they dilute your brand identity. Always invest in customized illustrations. 

Want help with custom designs for your business? Get UNLIMITED GRAPHIC DESIGNS for just $399 per month at Design Shifu.

Keep the layout clean.

The key to a successful logo is an effective combination of typefaces, colors, and icons. Don’t clutter your logo with too many components laced in close proximity. It makes it look clumsy. Instead, use color, white space and size to ensure the elements are visible. If you plan to combine the symbol and text in your logo, check that both parts can be seen from a distance. 

Watch out for scalability.

Your logo will be used in digital as well as print formats. It will represent your company in your absence on your brand assets, projects, photographs, social media handles, business cards, proposals and even emails. So, ensure that it is scalable. In addition, create black-and-white variations of your logo.

Wrap Up

A logo is the silent ambassador of your brand, building brand authority and recognition in your absence. Therefore, it’s crucial for every business — big or small — to invest in it. We’ve covered the best construction logo ideas to inspire you and spark your creativity so you can build a unique logo for your business. Follow the tips at the end to create an effective logo.

Creating a logo signifies what you do and builds trust and credibility in prospects’ eyes. Want help designing a logo for your construction business? Get a dedicated designer and unlimited graphic designs for just $399 per month with Design Shifu.

9 Best logos of all time – Get inspired and make your own

What is it about a logo that makes a CEO sitting in a big enterprise to an entrepreneur running his own startup go crazy? Why does each and every person running the company wants to make the best logo of all time?

For a consumer, a logo is an emotion. Therefore, you would see a 5-year-old getting hungry for a burger immediately after seeing the M logo of McDonalds or a young couple wanting to steal some time together looking at the pic of the twin-tailed mermaid or the “siren” as they call in the Starbucks logo.

For a business, a logo is a brand identity, a link to bridge the gap between the consumers and the business owners. Also, it has to stand the test of time. Therefore, it has to be done right.

However, it is now extremely tough to find one logo for your business in this plethora of ideas streaming all over the internet. So, here we are to make your life simple with some of the best logos of all time that you can take inspiration from and create one that’s best for your business.

What makes a good logo

Before we delve into the different types of logos, let’s understand the ingredients to make the best logo of all time.

Less is more

Yes, in today’s world of information overload, how would you make your brand stand out? Make just 1 very unique/standing-out aspect of the logo that will make it relatable to the consumers. Like in the previous Facebook logo, there are only 2 elements: the F and the blue color.

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Scalability

A brand is created to scale. Simple! The logo needs to fit into your business cards, outlets (if any), social media pages, presentations, and brochures…The best example is Disney. Every kids’ favorite and the undisputed king of the entertainment industry, the Disney logo is used across its theme parks, movie production studios, books, digital channels, etc. You name Disney and you will find the abbreviated Disney logo that displays the touch of magic, unrealism, and dreams, along with the variations where the logo is used.

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Find out more practical tips and tricks on designing a modern logo

Also, if you want help designing a logo for your business, reach out to Design Shifu and get a dedicated designer and unlimited graphic designs for just $399 per month.

What to look for in a good logo

How do you relate to the logo? When you close your eyes and recollect the elements of the logo, was it very difficult?

The answer to these questions lies with you. Whether you, as a Founder or the Logo Designer are able to relate to the logo created. If yes, you have a winner at hand. A good example is Google, which is visited between 1-30 times a day by almost 80% of us.

No matter how many times the Google logo has been altered, the letter G is now synonymous with Google. Do you know, in 2015, the company changed its typeface from Catull to a more adaptable Product Sans, again reiterating the earlier point of scalability?

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Award Winning Logo Designs 2022

We have entered into the digital era, that’s no secret. New businesses, however, cannot afford to have shabby or cluttered logos. How would a new business create the best logo in 2022? Here are some ideas:

Simplicity

We cannot stop talking about how simple yet elegant your logo should be. To tell you the truth, that’s the hardest part. Animal Planet changed from an elephant and globe logo to a more abstract logo in 2018, a blue-colored animal moving to the right towards progress and development.

Best logos of all time

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Riddle-Based – Best Logos of all time

Why make it simple for your consumers? Why not challenge your consumers with the logo? However, adequate care should be taken to ensure that the challenge isn’t too tedious. Sartorius, a pharmaceutical and laboratory equipment supplier has a very interesting mixture of typography and a half-written lettered logo, which makes it interesting and quite puzzling too.

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Check out some more free logo designs for 2022

If you want to stay with the trends of 2022, why not check out Design Shifu and get a dedicated designer for yourself on a subscription?

Most Creative Logos of all time

Creativity has no limit and that makes it equally exciting for business owners to design the most creative logo of all time. Legend says Steve Jobs named his company Apple because he saw a half-eaten apple lying in front of him (however that’s hogwash), but inspiration can be found anywhere. Just like the Twitter logo. The opinion-based social media app has a bird as its logo.

“Twitter is the bird, the bird is Twitter,” Twitter’s former creative director, Doug Bowman, said in a 2012 announcement during the redesigning of the logo. The Twitter bird has a beak and body pointing toward the sky in what Bowman called “the ultimate representation of freedom, hope, and limitless possibility.” And this is why Twitter as a brand also aims to give a voice to everyone.

Best logos of all time

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Here’s a guide to making the best logo of all time

Bad Logo Examples

Creativity has no limits, that’s for sure. However, sometimes it also needs to be kept in check, in order to not make your brand look garish. The most discussed example is GAP, a well-known retail brand that changed its logo overnight and got a huge consumer backlash. The result: Within 6 days of the new logo launch, the brand had to revert to its old logo.

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Lessons from the GAP Fiasco:

  • Do not play with the consumer emotions, since they have been associated with the brand for years and have a lot of sentiments attached to the brand.
  • If you want to change the ecosystem drastically, make the consumer a partner in the process.

Refer to this guide to avoid the GAP Fiasco:

Good Logos of all time with a hidden meaning

Do you know Domino’s Pizza had initially planned to increase the existing 3 dots in their original design with the no. of outlets they add to their brand? However, the plan didn’t work out since we all know, the brand became huge. Some brands, however, add a hidden meaning to their logos to align them with their vision and mission.

Like the Unilever logo. If closely looked at, the logo has 25 separate symbols, each symbol representing the brand/sub-brand that Unilever caters to.

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Find out more such interesting examples here

Most Recognised Brand Logos

What makes a brand recognized worldwide? Its’ the services, the product, and of course the initiative to make the best logos of all time for their brand. Let’s look at the story of one of the most recognized brand logos:

KFC

Did you know, the KFC Logo was created 22 years after the first restaurant was opened by Col. Sanders? All KFC Restaurants showcase his friendly and smiling face with his goatee and tie, making customers feel welcome into KFC’s world of fried chicken and extensive menu.

The KFC Logo has undergone 6 iterations, however, the warm face of Col. Sanders has been a fixture.

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Learning: When a restaurant opens its gates to the customers, the customers expect good food and great hospitality. Half of the job is done well by the cheerful face of Sanders and that’s already a win for KFC.

Conclusion 

This is a snapshot of the best logos of all time. In todays’ digital world, it is extremely difficult to stand out with a good logo. However, the first step is to understand what type of logo your brand should have. And then, take help from Design Shifu to design a logo for you. You get unlimited graphic designs and a dedicated designer to take care of all your design needs. All the best!

21 Creative Photography Logo Ideas & Design Tips

So you’re in the photography business…

The logo is required, so people remember the face behind those awe-inspiring photographs. You were determined to stick with that logo forever; however, it doesn’t speak to you anymore. Now, you are prompted to rebrand every few years because you’re dubious about whether it does the trick. Or, you have just started out, assembled an excellent portfolio, and now need a logo to get started.

Either way, you’re looking for a photography logo idea that bedazzles and stands out. You know that a camera icon doesn’t make the cut. Isn’t it what everyone is using? It’s like paving your path to getting lost.

The thing is, you want to be remembered, and for that, you want something you can stick to in the long run. In addition, you want your viewers to identify it’s you every time they see your work. This is why you need to design a logo that stands out from the noise, is memorable, and is easily identifiable.

Here’s a good thing. 

We’ve done the homework for you and curated a list of the best photography logo ideas, design tips, and tricks that will help you go beyond the same old cliche logos, so you create one that strikes your viewers without being obtrusive.

Also Read: How to Design a Logo: A Step by Step Guide

Let’s get on to making them remember the face behind the camera! 

But before we start, let’s narrow down a few parameters. Why? Because it will help us eliminate the unnecessary and focus on the right elements saving us time and effort.

Take out a notebook or open a note-taking app and answer the following questions:

  • What is your business?
  • What is the name of your brand and studio?
  • What feelings do you want to inspire in your audience?
  • How do you want them to remember you? What do you want them to say about you when you’re not around? Write down 3-5 words.

Remember, a museum is not about what’s on the wall but more about what’s not on the wall. It is a perfectly curated space to evoke a certain wave of emotions. Similarly, you need to eliminate and zero down on the essentials to create the perfect logo design you aspire to make. External factors do not distract you when you know what you want. 

Now, it’s time to explore some ideas to spark your inspiration.

Simple photography logo ideas

Since the dawn of time, photographers have used their names in handwriting as their watermarks and logos. If you like nice and simple, then the best photography logos are acronyms and handwritten name logos. 

Think of ways to create a compelling visual with your initials or grab your tablet, scribble your name, and adjust a few lines. Bold, soften or tighten, as per your preference, and Voila! It’s done. 

example of simple photography logo ideas

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You can also use script fonts; however, they’re not unique to you. In case you want to turn your handwriting into a font, but if it’s too overwhelming a task for you or you’re on time constraints, seek professional help.

Bordered photography logo ideas

Borders give a nice finished touch to the logos. A border plays with a viewer’s perceptual priorities. It creates a sense of separation from other surrounding elements and increases the visual impact. In a way, borders offer a neat dedicated space to the logo and allow ease of interaction with the viewers. 

Go for inorganic shapes like rectangles, triangles, and circles to add reliability and stability. 

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Nature-inspired photography logo ideas

Are you an outdoor photographer? Landscape photographer? Wildlife photographer? Or even a wedding photographer?

A nature-inspired logo truly captivates the essence and aesthetics of your business. It instantly communicates what you do. Think of branches, leaves, flowers and animal icons. For instance, logos that incorporate laureates, wreaths and rounded shapes enclose the enthusiasm and vibe of weddings. 

example of natural photography logo ideas

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Industry-specific logo ideas

If you’re a specialized photographer working in a niche-down industry, you can think of integrating the visuals that represent your industry. This helps you cut to the chase and attract the right prospects. Think of creative ways to combine photography and your industry to capture your elevator pitch. 

You can also add a text or tagline to the visual. However, a visual representation is more memorable and creates a lasting impact. 

Check out real estate photography logo ideas:

example of real estate photography logo ideas

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Here are some drone photography logo ideas:

example of drone photography logo ideas

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If you’re a mobile photographer, look at these mobile photography logo ideas:

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Some videography logo ideas:

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If you’re a wedding photographer, see these logo ideas:

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Creative photography logo ideas 

A logo is the face of your brand. It is the representation of you and your business. So, you can mix ‘n’ match several ideas to create something completely unique. There are no blanket rules in design. So, if you have time and creative juices flowing, go crazy.

Also Read: Contemporary Logo: 10 Best Tips to Design a Creative and Professional Logo

See the Marnix Quint’s logo – how it integrates the common camera symbol with his acronym to create an elevated design. 

example of simple creative logo ideas

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Now that we’ve looked at the ideas and designs, let’s cover design principles that will elevate your photography logos.

Color of a photography logo

You’ll use your logo as a watermark on photographs in print and digital media. It will be present everywhere, fighting for attention with your work. So your logo should be bedazzling, but at the same time, not obtrusive such that it deviates the viewer’s attention. Instead, it should subtly bring attention to itself. 

Therefore, a minimalist palette works the best. Stick to black and white and pair it with a striking color — drawing just enough amount of attention. When choosing the bold color, consider the emotions you want to convey. Then, select the color that aligns with your brand tone and voice.

Also Read: 5 Cool Logo Design Ideas You Can Use For Creating Striking Logos

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Typography of a photography logo

Photographers can select from a wide range of fonts. There is no one font style or typeface you have to stick to. Your work, industry and brand personality will determine the font for you. For example, decorative and serif fonts kindle beauty and work well for wedding photographers and agencies. Bold clean Sans serif fonts fit in with logos for wildlife photographers. Moreover, some photographs choose their own handwriting as a font. 

Also Read: 10 Famous Cool Logo Designs And Their Hidden Messages

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Symbols of a photography logo

Like any industry, the photography industry also has a set of overused icons and symbols. The most popular one that popped into your mind was the camera, wasn’t it? Google “photography logo ideas”, and you’d be bombarded with hundreds of logos with cameras. So your job is to go beyond the camera symbol. Avoid cliches at all costs. If you have seen it, hundreds of others have seen it too, and a few have incorporated it. So ditch the common and be creative. Think of ways you can tweak and twist an ordinary icon into an engaging visual 

Look how Guitar studio uses negative space and letters to visualize a guitar in its logo. You can take a similar approach. Think of other common objects associated with photography, such as lens, shutter film, tripod stand, images, beams etc. See what fits the best.

Shapes of a photography logo

Shapes are powerful visuals. They are versatile elements that evoke emotions in our minds. Go with inorganic shapes — circles, rectangles and triangles.

Circles indicate compassion, love and completeness. In addition, they work great as social media profile pictures. Rectangles and squares convey stability, professionalism and efficacy. Triangles imply creativity and power. What is the first emotion you want to incite in your prospects? Select the shape that aids you in fulfilling the goal.

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Important photography logo design tips

Make it scalable

You’ll use the logo on many content formats and business documents — portfolio, photographs of varied sizes, social media accounts, website, business cards, and proposals. While designing, ensure that no details are lost in scaling. Also, it is good to have black and white versions of your logo.

Also Read: 10 Best Tips to Brainstorm Logo Design Ideas for a Startup Business

Keep it on-brand

Every brand asset, document and component of your business should convey the same emotions and message. While designing your logo, select elements like shapes, lines, icons and types that align with your brand voice. If it doesn’t align, it invokes a sense of distrust among prospects. So keep it consistent throughout.

Avoid clutter

A good logo is not about too many tiny little details but its ability to communicate. So try to boil your logo down to its core components without stripping away the aesthetics and visual interest. In our modern design logo ideas, we discuss how to create a logo with minimal elements. Scrutinize every element. If you need it, keep it and don’t, remove it. If you can twist it into something more creative, feel free to do so.

Also Read: 10 Best Types of Modern Logo Design for 2022

Avoid stock images and clip art

Never use stock images and clip art for your logo. It reflects how serious and dedicated you are to your work. As a creative, you should have a unique logo. If you need a designer for custom symbols, contact Design Shifu. We have designers available 24/7. 

We hope we have sparked creativity with our list of photography logo ideas. 

As they say, ‘Inspiration is perishable.’ So get your pen and paper out and flesh out your ideas. 

Use design software to craft it. Many free and paid design tools are available online. Or you can also use a logo maker; however, it constrains you with limited elements, icons and typography. The best photography logos are not made with stock elements. So, an efficient option is to subscribe to a subscription design service like Design Shifu’s, where you get prompt results from professionals. 

Good luck designing!

Modern Minimalist Logo Design Ideas: Practical Tips & Tricks

Designing your business logo has never been this easy — you can simply open a logo maker tool, type in your business’s name, select a few elementary shapes, press create, and Voilà! It’s done. You know that creating a good logo is not that simple, especially if you’re looking for a modern logo design or a modern minimalist logo design.

A logo isn’t just an ornament to your brand. It is the face of the brand. Your logo talks to your customers when you’re not present, subtly making your brand’s place in your customers’ minds.

So, how do you create a modern logo that’s timeless, memorable, and attractive and stands out from the noise?

With so many tasks for your attention, it’s hard to scour the internet to take ideas and inspiration. So, we’ve done some heavy lifting for you and pulled together everything you need to know about designing a modern logo, along with successful logo ideas and tips.

Let’s dive in!

But before we start, let’s understand what a modern logo is.

What is a modern logo design? 

The term ‘modern’ translates to ‘contemporary’; however, when we talk about ‘modern’ in design or any creative industry, it is often associated with the aesthetic movement of the late 19th century emphasizing functionality over beauty. 

A modern logo design embodies the adage ‘Less is more.’

By that definition, a modern logo design is not only a design that is relevant in contemporary times but also a fuss-free visual that communicates the brand’s voice, mission, and identity using clean lines and shapes, striking colors, and clear fonts. 

Also Read: What is Modern Logo Design and Top Modern Logo Design Trends in 2022

How to make a modern logo design?

A good logo should be

  • Timeless
  • Memorable 
  • On-brand 
  • Scalable 
  • Striking

And a good modern logo should be everything mentioned above and below (in the coming sections). 

A modern logo follows certain design principles that set it apart from other styles. When you follow these principles, you can accelerate your creation process and achieve a better outcome. 

Also Read: How To Get A Custom Logo Designed ASAP for your Business

Principles of a modern logo style

Color

Modern logo designs restrict to minimal color palettes and hues. These logos have bold colors, usually primary and concentrated tones, paired with black or white. They typically stick to a palette of 1-2 colors. 

Since each color evokes a different emotion, be careful while selecting your color palette. 

Pro tip: If you decide to add a bit more color, keep the elements simple.

For example, check out the Olympics logo, which has five colors. However, it is perfectly balanced with its symbols — circles representing rings. 

Modern Logo Design Ideas

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Layout

Pro tip: Pick each element and try to remove it. If you can do without it, then do so. The idea is to boil it down to its simplest form without losing the essence.

For example, Airtable‘s logo comprises three geometric figures — two parallelograms and one triangle to form a stylized table using three colors followed by a wordmark. Also, see how the logo uses space to create the icon.

Modern Logo Design Ideas - Airtable

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Typography: Best font for modern brand logo design

Since it’s all about keeping things tidy, sans serif fonts tend to work the best — bold clean lines with no swirls and swoops. 

You can choose from the vast range of sans serif fonts. A classic traditional sans serif would align with an old vintage company, but a modern sans serif like Helvetica would be a wise choice if your company is a young lifestyle brand. So before picking up a font, consider your brand. How do you want to be viewed by the customers? Are you old and traditional? Young? Classic? 

Choose your fonts and experiment with weight, space and slant to create a visual effect. However, stay away from adding ornamental flair. 

Modern Logo Design Ideas - Marvel

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Check out Marvel’s logo — a typographic logo composed of only two colors. The bold white letters of the logo are placed closely together to create a sense of movement, implying the urgency and hurry that is symbolic of heroes.

Pro Tip: If you don’t have enough time to find a font, choose something similar to Helvetica, Futura, or Open Sans. These fonts have proven to be successful over time. 

Shapes, Symbols & icons

Visuals are easy to remember. So if you can use shapes to illustrate your business, that’s great. Shapes, symbols, and icons are the best way to show what you do to your audience. For instance, a pair of glasses would illustrate that the business deals in eyewear.

When you’re creating a modern logo, remember to use elementary shapes and symbols to communicate your message. Shapes and symbols should be less detailed and are generally more geometrical in their form. 

Also Read: 10 Famous Cool Logo Designs And Their Hidden Messages

Pro tip: Incorporate familiar and recognizable symbols so viewers can instantly comprehend your logo and business without much effort.

See how Pentagram designed the logo for Salt Lake City Public Library using rectangles to show a stack of books. 

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Notice the clever use of negative space in this logo which brings us to our next design principle.

Negative space 

Negative space is an underrated design element brands can use to spice up visual effects. Instead of using it as background, make it an integral element of your design, just like how Pentagram used it in the above logo. 

Another example is IBM’s logo. The negative space elevates the design and communicates the brand’s two core values: speed and dynamism.

Modern Logo Design Ideas - IBM

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Balance

Do not confuse balance with symmetry. Gone are the days when balancing was creating symmetrical designs. Instead, balance refers to creating a visually appealing logo that looks uniform from all angles. It can be achieved using weight, space, proximity, and colors. So if you have a hefty bold icon, balance it with a lighter type or vice versa. 

Modern Logo Design Ideas - Slack

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For example, Slack’s logo uses primary and secondary colors paired with white. It doesn’t contain too many lines or shapes. Asymmetrical logo with basically two shapes repeated. The design on the right is balanced with the type on the left.

If it’s overwhelming for you, consider professional help. Subscribe to Design Shifu and get your logo designed at a flat rate.

Also Read: How to Design a Logo: A Step by Step Guide

Now that we have covered the essential design principles of modern logos, let’s move on to see stylistic logos so you can decide on the style that best speaks to you. 

Modern Minimalist Logo Designs

Modern logos generally follow minimalist logo design principles. 

What is a modern minimalist logo design and why should you go minimalist? 

A modern minimalist logo strips down the decorative flair to their basic shapes, capturing the brand’s spirit in the truest form. A modern minimalist logo can be geometric, typographic, or both. 

When creating a modern minimalist logo, adhere to lines and clean elements. 

Think of ways to visualize your idea in basic shapes. Or do reverse engineering. Create a picture or your design, then think of ways to simplify it. See if you can remove any elements. If yes, do so. But be wary of not going overboard. You don’t want to lose the core message.

Uber’s logo is a great example of modern minimalism. It uses a simple font and never makes us feel like anything is missing. This is could be a great inspiration for a modern minimalistic logo design for your brand.

Modern Logo Design Ideas - Uber

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Geometric modern logo designs: Best for Contemporary Logo Design Inspiration

“You can’t criticize geometry, it’s never wrong.” 

— Paul Rand

Geometry is foundational to design and us. Flowers, trees, leaves, animals, architecture, and everything around us follows geometric patterns and principles. We’re intrinsically drawn to geometry. 

Besides mathematical precision, accuracy, and its profound presence in nature, shapes are versatile and tap into human emotions. 

Four-sided shapes like rectangles and squares convey trust, stability, and reliability, whereas rounded shapes like ovals and circles convey eternity, love, and completeness. Spirals symbolize creativity, religion, and spirituality.

Identify the predominant values of your business and the emotions you want to inspire in your prospects. Then, use the relevant shapes in your logo. You can even combine different shapes as long as it preserves the neatness in the design. 

Also Read: 10 Free Logo Design Ideas for 2022

Check out this modern geometric logo for inspiration and ideas.

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Modern creative logo design

A creative modern logo goes beyond the general styles and takes a creative edge to represent business and its values in exciting ways. You often play around with different logo styles to create a unique combination. Mix up literal with metaphorical or type with icons. Play with colors and weight.

Check out the logos of Iron Duck, Guitar Studio, and PlayStation below.

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The Iron Duck Clothing’s logo combines simple lines to create a hangar and duck, conveying the business name’s literal meaning and what they do. 

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The guitar studio plays with typography to create a shape of a guitar. It uses ‘i’ of Guitar, ‘s’ of Studio, and negative space to form the visual of the guitar without cluttering.

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Playstation’s logo is an upright P  with a flat-laying S designed with primary colors: red, blue, and yellow, with green as a soft transition. It takes an interesting take on its vision: innovation and tech. 

Modern luxury logo design

A modern logo design style may give you the impression that the style would not work for a luxurious brand; however, iconic brands like Chanel have their logos built on the same principles to impart a sense of affluence, elegance, and grace.

Luxurious brands embody perfection. Legibility, symmetry, and balance are the linchpins of a modern luxury logo. 

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The logo of Dolce & Gabbana is a monogram logo formed from the combination of the initial letters of its founders using sans serif font, bold lines, and no twirls. It’s plain and distinct.

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Chanel is another luxury brand with a modern logo. Designed by the founder Coco Chanel, the logo is a monogram formed by a pair of mirrored and intertwined C’s. It is clean, balanced, and symmetrical.

Abstract modern logo design

An abstract logo is worth more than a thousand words. Popular among startups and new businesses, abstract modern logos imagine objects with new meanings. They pack multiple concepts into one symbol. So if you have a lot to say to customers, try an abstract logo. 

Also Read: 10 Best Tips to Brainstorm Logo Design Ideas for a Startup Business

The Airbnb Logo is a perfect example to take inspiration from. 

It symbolizes experiences, accommodation, and community. The inner loop is the location icon. The outside lines form the shape of hands. While the entire logo is an inverted heart that makes A.

Modern Logo Design Ideas - Airbnb

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So far, we believe you have picked up the style that aligns with your business. If not, here are a few things you must consider to understand your brand and narrow your want list.

Know the brand. 

Whether you’re building a logo for yourself or a client, understand the business. What do you do? What is your mission and vision? 

Research the industry. 

See how top brands communicate themselves. Then, identify the cliches to avoid in your design. 

Define the values

Think of how you want people to perceive your brand. What do you want your customers to say about you? Then, use it to define the values. For example, do you want to be young and friendly or classy and luxurious? Write down 3-5 values. 

Some other tips for designing:

Have a mood board.

A mood board is like a small inspiration file for your reference. Whatever interests you, add it. Add pictures, colors, visuals, and texts to it. A mood board will help you formulate a loose concept and give a sense of what you want to build. 

Get out your sketchbook. 

Nothing beats a pen and paper. Draw without constraints, judgment, and pressure. Get your ideas out as fast as possible. Set a timer and keep going. 

Subtract unnecessary elements.

View each element critically. Narrow it down to the basic shape. Play with it and see how to boil it down to the essentials while keeping it visually interesting. See if you can preserve the aesthetics by losing an element or two, and do so.

Keep it scalable

Scale is often neglected while designing. A logo is placed on business cards, social media posts, billboards, merchandise, brochures, documents, and other places. So scale your logo to ensure it looks good at every size and doesn’t lose any details. Use vector-based design software and download mockups to do so.

And that’s a wrap. We’ve covered everything you need to know about creating an eye-catching, memorable modern logo design & modern minimalist logo design that pulls in your audience along with a range of styles from modern minimalist logos to luxury logos and examples. So define your business, identify the style you want to model, and start creating. 

We hope it helps you. However, if you still feel stuck, you may rely on experts at Design Shifu, offering complete design services at a flat rate.