Social media platforms like Instagram, Facebook, LinkedIn, and others are constantly bringing about scalable changes in the size and dimension requirement, layout, and other specifications for the uploaded images. These changes are so frequent that it becomes a challenge to keep track of them. However, we understand that you cannot shift your focus from your work to keep a tab on the latest social media image size changes every now and then. This is exactly why we have consolidated the below social media image size cheat sheet 2021 for you, hoping it’ll come in handy when you work on your social media channels.
What Is The Best Facebook Image Size 2021?
No matter how big or small your business may be, posting relevant images of high quality and the right dimensions on a platform like Facebook makes your audience feel that your business is reputable and legitimate. Facebook tries to prevent all the advertisers from posting spammy and over-promotional content by providing some specific Facebook image sizes that you must adhere to. This social media image size cheat sheet 2021 will tell you about these Facebook image dimensions in detail below.
– Facebook cover photo and profile picture
While uploading cover photo images on Facebook, you need to keep in mind the following safe zones so that the displayed image is compatible on a mobile phone as well as desktop screens.
- On mobile screens, 24 px needs to be visible on both the bottom and top of the image.
- On desktop screens, 90 px needs to be visible on both the left and right sides of the image.
– Facebook cover photo
– Facebook profile picture (company logo)
– Facebook shared image
Such an image appears on your timeline and also in the news feed of your fans. Here is the social media image size cheat sheet 2021 for Facebook shared image.
– Facebook shared link image
– Facebook highlighted image
– Facebook event cover image
– Facebook group cover photo
– Facebook business cover photo
– Facebook post image
– Facebook stories image
Facebook stories would be covering the entire screen of the viewer’s device and this is why it is recommended that you stick to the social media image size cheat sheet 2021 for Facebook stories image given below. Make sure that you do not add any text, symbols, or characters at the top and bottom part of the image as it becomes hard for the viewers to read it.
– Facebook “Our Story” cover image
This is an extended version of the “About Us” section for businesses.
– Facebook catalog image
Struggling to figure out the right Facebook ad sizes?
This guide will help you optimise your Facebook ads across all devices and run successful campaigns.
What Is The Best Instagram Image Size 2021?
Instagram is a social media platform where visuals are given prime importance. This means that high quality images are a must. The photos on Instagram are no longer limited to square photos. In fact, you can now post portrait or landscape-oriented pictures or videos and even prepare a carousel of around 10 images.
When it comes to Instagram business pages, you need to be mindful of the Instagram image sizes of the profile photo and the Instagram image dimensions of the images that you post on the business page. Check out the social media image size cheat sheet 2021 for Instagram below.
– Instagram business page profile photo (business logo)
– All other images posted on this page
– Instagram image dimensions with respect to the layout
Wondering how to leverage the power of Instagram ads to attract new customers? Check out this complete guide to Instagram ad sizes.
What Is The Best LinkedIn Image Size 2021?
LinkedIn is a platform that has been specifically designed to facilitate interaction amongst professionals. It is a great resource for different businesses to connect with industry leaders, other businesses and prospective employees.
You can either choose to have a business page or an individual profile on LinkedIn based on your preferences. The profile can either be paid or free. Here is the social media image size cheat sheet 2021 for both types of LinkedIn profiles.
– LinkedIn personal profile
Apart from adhering to the Linkedin image dimensions given below, it is important that you upload a professional-looking and respectable photo of yourself as a profile picture.
– LinkedIn business page
LinkedIn business cover photo
This is the image that stretches across your business profile right above your company’s profile picture. The social media image size cheat sheet 2021 below outlines the dimensions for LinkedIn business cover photo.
– LinkedIn custom modules
– LinkedIn company photo
– LinkedIn shared image
What Is The Best Twitter Image Size 2021?
Popularly known for creating a real-time buzz online, Twitter is an incredible platform that drives customer experience and service for several businesses. For the profile photo on Twitter, stick to using your company logo.
For the cover photo, you can display a new product that you have recently launched, describe what your brand represents, or use it for advertising. Also, when you are tweeting something, try including an image that adheres to the given Twitter image dimensions. This increases the chances of a higher response rate. All the necessary Twitter image sizes are given in the social media image size cheat sheet 2021 below.
– Twitter profile image
– Twitter cover photo
– Twitter timeline photo
– Tweeted image
– Twitter card image
– Twitter moment
Twitter has not outlined or set any particular dimension for the images you post as Twitter moments. You can include any video, image, or even GIFs in Twitter moments. However, when talking about the social media image size cheat sheet 2021 for Twitter moments, an aspect ratio of 9:16 is highly recommended.
What Is The Best Pinterest Image Size 2021?
Pinterest is one of the most valuable search platforms where several users look for products and services. This platform does not feature a cover photo, which means that the focus should be on picking the best profile picture. It must adhere to the Pinterest image dimensions given in the below social media image size cheat sheet 2021.
On Pinterest, vertically placed pins perform better since this platform’s layout is portrait-oriented. When deciding the Pinterest image sizes, create a pin that represents your brand vision aptly.
– Pinterest Profile Picture
– Pinterest standard pin
– Pinterest square pin
Sharing this type of pin is not recommended unless you are reposting from another social media platform like Instagram since such images cannot be resized the way you want. Check out the social media image size cheat sheet 2021 for Pinterest square pin.
– Pinterest long pin
While creating long pins, make sure that the text is placed in the center of the image.
– Pinterest infographic pin
For infographics, make sure that the pin is simple and easy to grasp.
– Pinterest carousel pin
This is a great way to advertise when you have more than one product to introduce to your audience.
– Pinterest collection pin
Here, the first image you use will be the Hero image and it should have an aspect ratio of 2:3. You can add up to 24 additional images in your collection and they can have an aspect ratio of 1:1.
– Pinterest story pin
– Pinterest Video pin
What Is The Best Snapchat Image Size 2021?
Snapchat is a popular platform that offers businesses a way to visually engage with their audience with the help of filters, lenses, ads, and other tools. While posting an ad image on Snapchat, there are certain Snapchat image sizes that you need to be wary of.
The social media image size cheat sheet 2021 given below lists out all the Snapchat image dimensions.
– Snapchat image
– Snapchat video
– Snapchat geofilter
With several businesses emerging in 2021, it is crucial to building a strong social media presence. This is exactly why you need to keep up with the current social media image size cheat sheet 2021 and optimize your image ads on different platforms accordingly.
The above social media image size cheat sheet 2021 can prove to be very useful for all those professionals who cannot spare too much time looking for the currently approved image ad sizes on different social media platforms. Moreover, should you need any further assistance with creating customized images for your social channels, you may explore Design Shifu’s subscription-based design services starting at only $299 per month. You also get a 100% money-back guarantee just in case the services don’t meet your expectations. Click here to view the pricing plans.